
ALMA
ALMA
Champaign, Illinois
Alma is a monumental 17-story mural by artist duo Yanoe x Zoueh, located in the heart of Campustown, Champaign, Illinois. Measuring 65 feet wide and spanning the full height of a high-rise building, the artwork is one of the tallest murals in the Midwest and a signature piece within the BAM! (Boneyard Area Mural Initiative).
The mural reimagines Lorado Taft’s iconic Alma Mater sculpture, layering classical forms with vibrant abstraction, DNA-like geometry, and natural floral motifs. Its scale and design create a powerful landmark for the University of Illinois Urbana–Champaign community and the city at large.
From a business perspective, Alma demonstrates how large-scale public art can transform urban corridors. Positioned along bustling Green Street, the project enhances the visual identity of the district, attracts foot traffic, and signals Champaign’s commitment to placemaking and cultural investment.
Drone video Credit: Urban Mural Hunter 2023






Services
Consultancy
Public Art Strategy & Concept Development
Artist Briefs & Stakeholder Presentations
Community Engagement & Cultural Equity Integration
Cost Estimating, Budgeting & Value Engineering
Site Surveys, Safety & Surface Prep Guidance
Permitting, Shipping & Installation Logistics
Design & Fabrication
Design Development & Visualization
Materiality Research & Specialty Finishes
Drawings & full scale renderings
Mock-Up & Value
Lighting System Integration
Project Management
Program & Schedule Management
Installation Planning & Contractor Coordination
Sub-consultant Oversight & Multi-stakeholder Collaboration
QA/QC & Safety Compliance
Multi-Site / Campus Program Delivery
Get in touch.
Every project begins with a vision. We transform ideas into large-scale public art through strategy, design, fabrication, and installation. From murals and sculptural landmarks to lighting and immersive experiences, our team delivers turnkey solutions in collaboration with city agencies, developers, architects, and communities.